Mobile Scooter Rentals - Bird
1. Why do you think it is circular?
The scooters are shared by different users. This minimizes the production of a different scooter for each person. At the same time, their life is extended as they are continuously renovated.
2. Which principles of CE models are being used?
Share: Scooters are shared among users.
Maintain/Prolong: The scooter is repaired frequently by technicians which extends its working life.
Refurbish/Remanufacture: When critical parts of the scooter become unrepairable the working parts are removed and used as spare parts for other scooters.
3. What are the economic and environmental benefits?
This type of service can reduce car use which will then reduce emissions, traffic congestion and improve parking demands. Reduces waste products.
4. Which one of the 5 business-models does it belong to?
Ownership - lease ownership vs service: This is most applicable because users do not have to purchase their own scooter for hundreds of dollars, but can cheaply rent scooters on a case-by-case basis.
~Samantha and Alex