Describe the product you have chosen: Anandi pad is a sanitary pad that is fully compostable and biodegradable.
Why do you consider it circular?: The Anandi pad is produced with locally sourced agri-waste. It is ~100% compostable and solves disposal issues, all while ensuring environmental sustainability. They are capable of disintegrating into natural elements in a compost environment leaving no toxicity in the soil.
Which principles of CE models are being used?: Anandi pad uses the priciple of reimagining an economy that doesn’t use up finite resources but instead reuses, remanufactures, or recycles. It uses locally sourced agri-waste to create sanitary pads.
What are the economic and environmental benefits?: Economic benefit- One pack of 8 compostable Anandi pads retail at Rs. 40 ($0.5). The profit from the sale of each pack is paid as commission to the underprivileged women producing and distributing the pads. Environmental benefit- With 150,000 users currently, the solution helps reduce the sanitary pads that are disposed of in landfills annually in India.
Which one of the “5 business-models” does it belong to?: Waste to Wealth
Please add a link to the company’s site: https://www.aakarinnovations.com/anandi